Effective Interpretation
Site Guide
The role of
interpretation
Effective
interpretation
Relevant
Varied
Structured
Theme-based
Visitor centred
Targeted
Interpretation
and signage
Attracting visitors'
attention
Selecting text
and illustrations
Constructing
signs
Evaluating
your signs
Designing brochures
Virtual tours
Conclusion
Checklist
Elements of effective interpretation
There are six key elements of effective interpretation:
Interpretation must be
relevant
to the intended audience
Interpretation should provide novel,
varied experiences
and avoid repetition
Interpretation should be organised with
clear, easy to follow structures
Interpretation should be
based around a theme
Interpretation should encourage
visitors to get involved
and give them opportunities to take control of their own experiences
Interpretation should understand and
respect the audience